Should I Sell My Home During The Holidays?

Q. Dear Jay, I’ve always heard that winter is a slow season for real estate. With the holidays coming up, I’m wondering if it’s better to wait until spring to list my home. Is there any benefit to selling now or should I hold off until 2026? — Shana B.

A. Dear Shana, this is one of the most common questions homeowners ask each year and it’s a great one. While spring is traditionally known as the “busy season” for real estate, selling during the holidays can offer unique advantages, especially in today’s changing market. It is key to understand what kind of buyers are active and, more importantly, how to make your home stand out. In many markets, inventory drops during the late fall and winter months, meaning fewer competing listings and greater visibility for your property.

Buyers shopping during this time often have strong reasons to move, such as job relocation, family changes, or tax planning before year’s end, making them motivated and ready to decide. Another benefit of selling during the holidays is that homes naturally feel more inviting, with seasonal décor, soft lighting, and cozy spaces creating warmth that helps buyers imagine themselves living there, provided decorations remain tasteful and minimal.

Pricing strategy is also crucial, as interest rates, inflation, and local demand can shift quickly, influencing buyer behavior. If rates are expected to drop in early 2026, some buyers may want to purchase now with plans to refinance later, creating small surges of activity even in the “off-season.” Selling before year-end can also provide financial advantages, such as proceeds for early 2026 planning, investments, or new property purchases, while waiting until spring may mean more competition, longer preparation, and greater uncertainty. Challenges do exist, such as coordinating showings around holiday schedules, but serious buyers remain focused on finding homes that meet their needs regardless of the season.

In short, if your home is ready to show and you’re motivated to sell, the holidays can be an excellent time to list. With fewer competing properties and more serious buyers, this “quiet” season can work in your favor. With the right guidance from an experienced agent, a winter sale can be just as successful as selling in the spring. Call me to find out your home’s value and the best time to list in your neighborhood.